Live Campaign — Aqua Escapes

(Oscar Reyes)

Replies pushed in real time from GHL via webhook.

10 positive replies not delivered to the client's GHL: Caryn Husk (GWP Builders, not sent), Robert Bischoff (Shoreview Pools and Spas LLC, not sent), Vincent Knowles (MBG&A Complete Pool Service and Backyard Remodeling, failed), Hassan Barnes (Majestic Waterscapes & Pools, not sent), Dorie Khawaja (Water Works Pool, not sent), Jongki Moon (Swim Clean Pools, not sent), Jackie Haney (Majestic Waterscapes & Pools, not sent), John Emmerson (Blue Water Paradise, not sent), Jeffrey Foster (SCV Pools, not sent), Ju Sung Wu (SCV Pools, not sent). Use the Send to GHL button on each row.
Contacts Sent
11144
Positive Reply Rate
0.6%
62 positive of 11144 sent
Appointment Booking Rate
0.1%
13 booked of 11144 sent
Total Cost
$158.58
$92.50 SMS + $66.08 leads · 11,144 texts
Cost per Reply
$0.28
558 replies
Cost per Positive
$2.56
62 positive
Cost per Booked
$12.20
13 booked
Hook A/B Comparison
Hook Sent Replies Reply Rate Positive Positive Rate Booked Booking Rate
remodelcampaign-noaddress 11144 558 5.0% 62 0.6% 13 0.1%
AI classifier (live)
The AI decides every reply and sends hot, curious and outdoor-living ones to the client's GHL. Opt-outs are always negative. The old rules' answer is kept for comparison.
475/558
labeled
148 → 62
positives (old rules → AI)
0.56%
AI positive rate
0
booked leads AI would miss
Received Contact Phone Message Classification AI Old rules Fix Booked GHL
2026-11-02T18:21:27 Neale Fitzsimmons +18056308680 I have a brand new pool Negative
by AI
not interested
Homeowner says their pool is brand new, so they have no need for a remodel. (93%)
positive
—
2026-10-30T21:23:53 Jeffrey Rohrer +18058579935 Hi Dave Jeff from CalPro pool and spa. We specialize in high-end swimming pool, construction and outdoor living specialist. If there is anything I can do for you. Please let me know. Negative
by AI
not interested
The reply is a competing pool company pitching its own services back, not a homeowner interested in a quote, so it is effectively a no. (60%)
positive
—
2026-10-30T21:19:45 Anna Albeck +18188518824 Dave? Is that you? Are you ever coming home? The kids miss you Needs Review
by AI
unclear
Joking or sarcastic reply that neither accepts nor declines the offer and gives no clear intent. (60%)
positive
—
2026-10-30T19:20:56 Maria Abal +16617142215 Sold home in Simi valley. New owners there Negative
by AI
wrong person
Says they sold the home and new owners live there. (95%)
positive
—
2026-10-30T16:35:16 Sarah Kindig +18057508980 The number you are sending an SMS to,currently has no SMS capabilities. Needs Review
by AI
unclear
This is an automated carrier message saying the number can't receive SMS, not a human reply. (60%)
positive
—
2026-10-30T15:40:37 Michael Gray +18052171445 I would but u guys didn't warranty the work u guys did when u built my pool Negative
by AI
not interested
The reply says 'I would' but then gives an objection: the homeowner is unhappy that the company didn't warranty the work when it built their pool. It reads as a complaint and a reason to decline, not a request for a quote. (60%)
positive
—
2026-10-29T20:48:21 Richard Stern +16465745616 Sorry, but no. Negative
by AI
not interested
Explicit polite refusal of the quote offer. (97%)
positive
—
2026-10-29T20:20:13 Tammy Castro +18188181446 Already upgraded Negative
by AI
not interested
Says the pool has already been upgraded, which declines the offer the same way 'just redid it' does. (88%)
positive
—
2026-10-28T23:01:27 Gregory Blake +18058130993 I have the original Sandy Beach Pebble Tech. I would want to replace it with the original Pebble Tech not the new Pebble Tech they have out nowadays. But I probably realistically won't be doing anything until next year Negative
by AI
later
Homeowner describes the resurfacing they would want but says realistically not until next year, leaving the door open. (72%)
positive
—
2026-10-28T22:26:11 Lonny Rollins +13102519747 How did you get this number Needs Review
by AI
unclear
Asks only how the number was obtained, with no yes or no to the offer. (85%)
positive
—
2026-10-28T20:00:09 Jeffrey Stowe +18186810908 How did you know that I have a pool? Needs Review
by AI
unclear
Asks how they knew about the pool, which is like 'how did you get my number' with no interest or refusal expressed. (70%)
positive
—
2026-10-28T19:40:20 Adrian Hernandez +18058442489 The number you are sending an SMS to,currently has no SMS capabilities. Needs Review
by AI
unclear
This is an automated carrier auto-reply saying the number can't receive SMS, not a human response. (60%)
positive
—
2026-10-28T17:19:58 Susan Klepper +18055879008 Not at this time. Maybe next year. Thank you Negative
by AI
later
Declines for now but explicitly leaves the door open for next year. (80%)
positive
—
2026-10-28T17:15:55 Terijo Garrido +12139108511 All ready done 👍thanks Negative
by AI
not interested
Says the work is already done, which is a polite no. (92%)
positive
—
2026-10-27T21:33:38 Randall Stastny +15132601271 Hey Dave. I live in a different state dumbass. Negative
by AI
wrong person
Says they live in a different state, so they're not the targeted homeowner; the insult reinforces the no. (90%)
positive
—
2026-10-27T21:08:32 Luis Ayala +18184018809 Have we met before ? Needs Review
by AI
unclear
Asking whether they've met is akin to 'who is this?' with no interest or refusal expressed. (80%)
positive
—
2026-10-27T18:43:40 Joshua Davis +18184481156 Fuck you Negative
by AI
not interested
Insult/annoyance is treated as an explicit no. (90%)
positive
—
2026-10-26T22:23:38 Paul Algarotti +12039159589 I did not give you permission to text me so you must have got my number illegally. I don't even live in Simi Valley you moron. If I get any more texts from you I will put your name and number on the scam list. Negative
by AI
opt out
Angry reply demanding no more texts, also says they don't live in the area; the stop request dominates. (80%)
positive
—
2026-10-26T22:17:49 Zoltan Bodis +18186255494 Dave We are luckily in very good shape with the condition of our pool at the moment. Thanks for the inquiry. Zoltan Negative
by AI
not interested
Homeowner politely declines, saying the pool is in very good shape right now. (90%)
positive
—
2026-10-26T21:17:15 Brad Swopes +18057960177 We are all good, thanks! Negative
by AI
not interested
"We're all good" is a polite decline of the quote offer. (95%)
positive
—
2026-10-26T20:56:47 Sophie Munoz +18185221049 Next year Negative
by AI
later
Reply indicates interest deferred until next year, leaving the door open. (85%)
positive
—
2026-10-26T19:33:37 Claribel Vega +18182558320 I'm Carlos no claribel Negative
by AI
wrong person
Replier says they are Carlos, not the named recipient Claribel, with no interest expressed. (85%)
positive
—
2026-10-26T19:31:21 Holly Leblanc +18056572825 Pool just was done 2 Years ago I'm A OK tic Negative
by AI
not interested
Says the pool was redone two years ago and they're all set. (95%)
positive
—
2026-10-26T18:52:24 Timothy Dillin +18059158590 Hi Dave - we no longer have a pool and this isn't Timothy Negative
by AI
wrong person
The recipient says they no longer have a pool and are not Timothy. (97%)
positive
—
2026-10-26T18:05:17 Brian Popp +18183359854 How did you get this number Needs Review
by AI
unclear
Only asks how they got the number, with no yes, no, or interest expressed. (88%)
positive
—
2026-10-23T22:46:03 Andrew Holland +18586997810 👎 Negative
by AI
not interested
A lone thumbs-down emoji most plausibly signals a no to the quote offer. (60%)
needs review
—
2026-10-23T19:32:54 Anthony Gonzalez +18055871801 Not really Negative
by AI
not interested
"Not really" is a soft but clear decline of the quote offer. (88%)
positive
—
2026-10-23T18:02:11 Elana Carrillo +18052798382 I don't live in California Negative
by AI
wrong person
Says they don't live in California, implying wrong person/location for the outreach. (88%)
positive
—
2026-10-22T17:26:49 Michael Magee +16194055137 I no longer own the property. Thanks. Negative
by AI
wrong person
Says they no longer own the property, so this is a sold/moved case. (95%)
positive
—
2026-10-21T20:36:16 Kelly Farrell +13105753756 Where did you get this number from? Needs Review
by AI
unclear
Only asks how they got the number, with no yes, no, or interest in the offer. (88%)
positive
—
2026-10-21T18:14:00 Nanci Knight +18052315467 I filled in my pool so I don't need another one. Negative
by AI
wrong person
Homeowner filled in their pool, so there is no pool to remodel. (88%)
positive
—
2026-10-21T03:29:46 Christian Julien +18052235287 I had pool remodeled 6 years ago Negative
by AI
not interested
Homeowner says the pool was already remodeled six years ago, an implicit no. (80%)
positive
—
2026-10-20T22:41:00 Andre Defusco +18182881057 Not this year unfortunately- thanks Negative
by AI
later
Declines for this year but implies possible future interest. (70%)
positive
—
2026-10-20T21:48:08 Shari Agapiou +13104357440 We are GC's including pools Needs Review
by AI
not interested
The homeowner says they are general contractors who handle pools themselves, which implies they don't need the service. (55%)
positive
—
2026-10-20T21:40:36 Jennifer Schwab +12138045541 We are set for now but thank you! Negative
by AI
not interested
Polite decline saying they're set for now, a soft but explicit no. (80%)
positive
—
2026-10-20T20:44:21 Joanne Golden +17343340003 This ain't Joanne Negative
by AI
wrong person
The recipient says they are not the named person and gives no sign of interest. (95%)
positive
—
2026-10-20T20:20:45 Kerry Agapiou +13104357442 All good Thank You. Negative
by AI
not interested
"All good, thank you" is a polite decline similar to "We're good thanks". (85%)
positive
—
2026-10-20T19:48:49 Farzana Parker +18055879144 Their is no Frazana at this number! Negative
by AI
wrong person
Says the named person is not at this number. (97%)
positive
—
2026-10-20T19:32:09 Guy Liba +18182988522 You mean if I'm interested in having another pool in my house. Only if it's Infinity. Needs Review
by AI
curious
Conditional interest: they would consider it only for an infinity pool, which leaves an opening to discuss the offer. (55%)
positive
—
2026-10-19T23:08:25 Christopher Homewood +17143981373 I don't live in Simi valley. Never have. Negative
by AI
wrong person
Recipient says they don't live and never lived in the area, indicating wrong person/property. (93%)
positive
—
2026-10-19T22:10:31 Harrie Meijer +18059157778 Not this time. Negative
by AI
not interested
An explicit decline ("Not this time"), similar to "Not at this time," which was labeled negative. (88%)
positive
—
2026-10-19T21:02:20 Michael Scott +18057917507 I build pools Needs Review
by AI
not interested
The sender says they build pools themselves, which reads as a competitor or tradesperson rather than a homeowner who wants a quote, so it is effectively a no. (55%)
positive
—
2026-10-19T17:18:31 Robert Enriquez +18184720071 Sorry but No Negative
by AI
not interested
Explicit polite refusal of the quote offer. (97%)
positive
—
2026-10-16T22:01:27 Jeffrey Wessels +18053587973 Hi. I work for a roofing company. Would you like an estimate? Negative
by AI
not interested
The replier is pitching their own roofing service back and shows no interest in pool or backyard work. (60%)
positive
—
2026-10-16T20:52:44 Ruben Garcia +18058145177 Not at the moment but thank you I will keep you in mind though. Negative
by AI
later
Declines for now but explicitly says they will keep the company in mind, leaving the door open. (80%)
positive
—
2026-10-16T20:05:59 Lance Bryson +18054329501 Hi Dave, thank you but not right now. I do need it done and when I'm ready, I will give you a call and get a quote from you then. Thank you. Lance. Negative
by AI
later
Says not right now but needs it done and will call for a quote when ready. (88%)
positive
—
2026-10-16T01:26:49 Brian Schween +14803941230 There is no CA pool remodeling in Thousand Oaks Needs Review
by AI
unclear
Ambiguous statement, possibly saying wrong location or confusion about the company, with no clear yes or no. (45%)
positive
—
2026-10-15T23:42:06 Christopher Dixon +18052790523 Sorry no Negative
by AI
not interested
The reply is an explicit no, softened with an apology. (96%)
positive
—
2026-10-15T21:10:45 Valerie Dodwell +18054905624 Well, that would be great, but we don't have any money to redo the pool. Thank you very much though. Negative
by AI
not interested
They decline politely, saying they have no money to redo the pool, and don't ask for a quote. (75%)
positive
—
2026-10-15T19:55:28 Dustin Herman +17023737941 Not Dusty Negative
by AI
wrong person
Reply indicates the recipient is not the named person, with no interest expressed. (90%)
positive
—
2026-10-15T18:41:11 Van Anglim +12022944039 I am on the no solicitation list so the answer is no. Negative
by AI
not interested
Explicit no, citing no-solicitation list, without an explicit request to stop texting. (75%)
positive
—
2026-10-15T18:37:17 Jennifer Walton +18054029740 Remodeled last year. Thanks Negative
by AI
not interested
Pool was already remodeled last year, so no need. (95%)
positive
—
2026-10-15T18:19:59 Avraham Rehcnitz +18189151181 I wish I had a pool ...😂 Negative
by AI
wrong person
The sender says they don't have a pool, so the records-based targeting is wrong. (88%)
positive
—
2026-10-15T18:10:32 Stanton Cowen +18053005917 Not for 4 months Negative
by AI
later
Says not now but implies interest in about four months, leaving the door open. (85%)
positive
—
2026-10-14T23:47:01 Susan Connolly +12066178665 There is no Susan at this number. This is a Seattle number. Negative
by AI
wrong person
Says no Susan at this number and it's a Seattle number, so wrong person/location. (95%)
positive
—
2026-10-14T22:31:54 John Christophers +18054276019 Not in this economy Negative
by AI
not interested
Declines citing the economy, which reads as a no rather than a clear request to follow up later. (80%)
positive
—
2026-10-14T22:25:32 John Morehouse +15098518043 What's up Dave, bro I had to drain my pool! Which really sucks because I've got a new hot ass girlfriend who is a registered aqua therapist! We have been using the garden tub but its a little tricky to get in a good session, she's a plus size model so we both don't really fit. If I can get enough out of my wife in the divorce I can get the ol pool remodel done, a baja shelf would be a sweet addition! Needs Review
by AI
later
Wants a remodel with a baja shelf but says it depends on future funds, so the door is open for later; the tone may be a joke. (55%)
positive
—
2026-10-14T20:50:54 Christina Waterlander +18053003236 Do I know you Needs Review
by AI
unclear
Asks who the sender is without engaging with the offer or saying no, similar to 'who is this?'. (82%)
positive
—
2026-10-14T19:42:30 Timothy Neufeld +18183719235 My pool was built in early 2020. I hope I don't need to remodel any of it for many many years. Negative
by AI
not interested
Says the pool is new (built 2020) and doesn't expect to need a remodel. (90%)
positive
—
2026-10-14T19:24:59 Christa Morehouse +15098518045 Dave, I dont even have a pool anymore. I left after I caught my husband in the pool with a 250 pound naked woman doing "aqua therapy", I need therapy after seeing what was going on. I think he plans on filling in the pool now, he drained it already so its just a deep dark hole like he left my heart. Negative
by AI
wrong person
Says she no longer has a pool after moving out, so she is not the right contact. (85%)
positive
—
2026-10-14T19:12:01 Hien Bui +18052843505 Hello, Dave. Who gave you this Number? Needs Review
by AI
unclear
Only asks how they got the number, with no yes, no, or question about the offer. (82%)
positive
—
2026-10-14T17:10:11 Lauren Graovac +16463376888 STOO Negative
by AI
opt out
"STOO" is almost certainly a typo for STOP, an opt-out request. (85%)
positive
—
2026-10-13T22:47:32 Anne Marasco +12152663502 Sorry I have a contract with another service and I am happy Negative
by AI
not interested
Says they already have another service and are happy, which is a clear no. (93%)
positive
—
2026-10-13T22:30:39 John Torosian +18053411053 We had ours redone last year Negative
by AI
not interested
The owner says the pool was already redone last year, which is an implicit no. (90%)
positive
—
2026-10-13T22:03:50 Steven Cantor +12132193036 After the first of the year get back to me!! Negative
by AI
later
Asks to be contacted after the first of the year, leaving the door open. (88%)
positive
—
2026-10-13T21:46:03 Vincent Glenn +18058070376 Thank you, my very good friend owns Aqua creations out of Interoir and he does all my Stone and Pool and Tile remodeling when necessary. Thank you though. Negative
by AI
not interested
Politely declines because a friend's company handles all their pool remodeling. (93%)
positive
—
2026-10-13T21:00:50 Julie Chipembere +18053005072 Thank you Dave. One of our closest friends is a top pool guy. I would have to move out of state if I used anyone else. But thank you anyway! Negative
by AI
not interested
Politely declines because they use a close friend for pool work. (95%)
positive
—
2026-10-13T19:05:25 Lukas Sekerka +18054150767 Please don't contact me Negative
opt-out rule
opt out
Explicit request not to be contacted. (97%)
positive
—
2026-10-13T18:13:35 Victor Martinez +18059479187 I can do the landscape design and installation around Needs Review
by AI
outdoor living
The reply mentions landscape design and installation around the pool, an outdoor-living topic; the guidance treats similar casual decking replies as homeowner leads. (55%)
positive
—
2026-10-13T17:09:38 Roy Kollee +18055511511 I'm in the business Negative
by AI
not interested
Recipient indicates they work in the pool business themselves, implying no need for the service. (60%)
positive
—
2026-10-12T21:27:45 Ricardo Nunez +18053045442 Deliré my number my pool is done Negative
by AI
opt out
Asks to delete their number (likely 'Delete my number') and says the pool is already done. (80%)
positive
—
2026-10-12T21:01:41 Michael Mazza +18053687555 Have you ever seen a grown man naked? Needs Review
by AI
unclear
Off-topic joke/movie quote with no clear interest or explicit refusal. (60%)
positive
—
2026-10-12T20:00:06 Dan Chen +18058072568 Thanks, I'll let you to be my contact Negative
by AI
later
Reply is non-committal but positive and keeps the door open, like saving the contact for when they're ready, with no request for a quote now. (60%)
positive
—
2026-10-09T23:10:59 Garrie Turcotte +18058574616 You know I am a pool contractor, right? Negative
by AI
not interested
The replier says they are a pool contractor themselves, which implies they don't need the service. (60%)
positive
—
2026-10-09T22:56:17 Heidi McDonald +18057285243 I don't have any money for remodeling rn Negative
by AI
later
Declines due to current lack of money ('rn'), implying possible future interest. (60%)
positive
—
2026-10-09T20:16:26 Timothy McNicol +18055045512 How the fuck or who the fuck gave you this number? Needs Review
by AI
unclear
Hostile question about how they got the number, but no explicit no, wrong-person claim, or opt-out request. (55%)
positive
—
2026-10-09T18:49:05 Maryellen Aviano +18186941957 Hey Dave, our pool was just redone. Please remove us from your contact list ASAP & do not share. Thx Dave Negative
opt-out rule
opt out
Explicitly asks to be removed from the contact list (also says pool was just redone). (93%)
positive
—
2026-10-09T18:30:25 John Damrau +16103490076 The number you are sending an SMS to,currently has no SMS capabilities. Needs Review
by AI
unclear
Automated carrier/system reply saying the number can't receive SMS, not a human response. (60%)
positive
—
2026-10-09T06:33:06 Robert Selis +13032573548 Who is this? Needs Review
by AI
unclear
A bare 'Who is this?' with no other content is unclear per the rules. (93%)
negative
—
2026-10-08T22:58:58 Joseph Dore +19496901265 Please remove Negative
opt-out rule
opt out
Explicit request to be removed from the list. (96%)
positive
—
2026-10-08T20:18:46 Howard Haffner +15309178525 I live in Redding. Needs Review
by AI
unclear
Stating a city of residence doesn't clearly indicate wrong person, interest, or refusal; it might hint at being outside the service area, but that's ambiguous. (55%)
positive
—
2026-10-08T17:25:47 Janet Crane +18053409187 Please fuck off Negative
by AI
opt out
Hostile demand to go away, effectively a request to stop contacting them. (60%)
positive
—
2026-10-08T00:34:31 Emad Ibrahim +18054052265 Hi Dave Not this year. Maybe in 2 years. Thank you Negative
by AI
later
Declines for now but suggests possible interest in about two years, leaving the door open. (80%)
positive
—
2026-10-07T21:42:21 Dawn Marlow +18054164526 Not me. Thanks. Negative
by AI
wrong person
Reply indicates they are not the named person, with no interest expressed. (80%)
positive
—
2026-10-07T21:25:29 Brian Benic +18188072778 Hey Dave, Actually just wrapped up a project last season. Would you like a complimentary audit of your Google Business Profile? Negative
by AI
not interested
Says the pool project was just completed and pivots to pitching their own service, which is an implicit no. (80%)
positive
—
2026-10-07T21:08:52 Karin Costello +18184229310 Not at the is time Thanks Negative
by AI
not interested
"Not at this time" (typo aside) is a polite decline, which past examples count as a no. (88%)
positive
—
2026-10-07T19:55:34 Brenda Houghton +18059900673 Done in 2025 Negative
by AI
not interested
Indicates the pool was already redone in 2025, so no need for a remodel. (85%)
positive
—
2026-10-07T17:08:04 Gary Rodriguez +18055017780 I'm a contractor How could I help you Needs Review
by AI
unclear
Respondent says they are a contractor and asks how they can help, which neither expresses interest in a quote nor declines. (60%)
positive
—