Live Campaign — Blue Kiwi Pool Service

(River Alsup)

Replies pushed in real time from GHL via webhook.

10 positive replies not delivered to the client's GHL: Caryn Husk (GWP Builders, not sent), Robert Bischoff (Shoreview Pools and Spas LLC, not sent), Vincent Knowles (MBG&A Complete Pool Service and Backyard Remodeling, failed), Hassan Barnes (Majestic Waterscapes & Pools, not sent), Dorie Khawaja (Water Works Pool, not sent), Jongki Moon (Swim Clean Pools, not sent), Jackie Haney (Majestic Waterscapes & Pools, not sent), John Emmerson (Blue Water Paradise, not sent), Jeffrey Foster (SCV Pools, not sent), Ju Sung Wu (SCV Pools, not sent). Use the Send to GHL button on each row.
Contacts Sent
11653
Positive Reply Rate
1.0%
115 positive of 11653 sent
Appointment Booking Rate
0.1%
15 booked of 11653 sent
Total Cost
$165.82
$96.72 SMS + $69.10 leads · 11,653 texts
Cost per Reply
$0.21
799 replies
Cost per Positive
$1.44
115 positive
Cost per Booked
$11.05
15 booked
Hook A/B Comparison
Hook Sent Replies Reply Rate Positive Positive Rate Booked Booking Rate
remodelcampaign-noaddress 11653 799 6.9% 115 1.0% 15 0.1%
AI classifier (live)
The AI decides every reply and sends hot, curious and outdoor-living ones to the client's GHL. Opt-outs are always negative. The old rules' answer is kept for comparison.
634/799
labeled
192 → 114
positives (old rules → AI)
0.98%
AI positive rate
0
booked leads AI would miss
Received Contact Phone Message Classification AI Old rules Fix Booked GHL
2026-11-12T18:51:09 Preston Stater +19043043769 We have zero pools and will probably never be able to afford a pool because of the disastrous economic policies of the current administration. Negative
by AI
wrong person
Says they have no pool, so the record is wrong; also expresses inability to afford one. (85%)
positive
—
2026-11-12T17:34:20 Michael Munz +19048816105 We have a great service with Joma. Thank you for checking. Negative
by AI
not interested
Says they already have a good service provider and thanks them, a polite no. (85%)
positive
—
2026-11-12T16:39:08 Julie Cumming +19046121117 Not just now. May be in the spring. Thank you. Negative
by AI
later
Declines for now but suggests possible interest in the spring. (90%)
positive
—
2026-11-12T16:17:18 Brian Galbraith +19042378728 We have service. Negative
by AI
not interested
In a remodel campaign, 'We have service' reads as a brush-off meaning they already have someone handling the pool. (60%)
positive
—
2026-11-12T14:58:20 Karen Hirshberg +13475566538 I have some one thanks Negative
by AI
not interested
Says they already have someone for the work, a polite no. (85%)
positive
—
2026-11-11T20:40:48 Hali Livingston +19042947848 Who gave you my number? I don't even have a pool Negative
by AI
wrong person
Says they don't have a pool, so the record is wrong. (90%)
positive
—
2026-11-11T19:03:41 Jason Campbell +19046317523 Thanks, but we use JOMO and are happy with them. Negative
by AI
not interested
They already use another company (JOMO) and are happy with it, which is a polite no. (90%)
positive
—
2026-11-11T18:41:16 Katherine Adams +19042548315 Thanks for reaching out. We have a service we love. Good luck! Negative
by AI
not interested
Polite decline, saying they already have a service they're happy with. (90%)
positive
—
2026-11-11T18:31:00 Joseph Lawhon +12395710722 I live in Tennessee Not Florida Negative
by AI
wrong person
Says they live in another state, so the pool property isn't theirs. (90%)
positive
—
2026-11-11T18:28:56 Courtney Wilson +19048813517 That's actually what I pay right now already but thank you Negative
by AI
not interested
Declines politely, saying they already pay that amount, implying no need for the offer. (70%)
positive
—
2026-11-11T17:14:31 Richard Wessling +19048851668 This is the wife. Lol. Nope Negative
by AI
not interested
The spouse replies with an explicit "Nope" to the remodel offer. (90%)
positive
—
2026-11-11T01:35:49 Jennifer Tucker +19049553909 Sto Negative
by AI
opt out
"Sto" is almost certainly a truncated "Stop", which is an opt-out request. (75%)
positive
—
2026-11-10T16:09:39 Lani Bauer +19049948958 I have a service already, but will think about it. Negative
by AI
later
Remodel offer; they mention having a service but say they'll think about it, leaving the door open. (60%)
positive
—
2026-11-10T15:40:44 Shawn Brady +17703109102 I already have somebody, thank you Negative
by AI
not interested
Says they already have someone, a polite decline. (88%)
positive
—
2026-11-10T14:36:25 Keith Taylor +19709489817 Fu Negative
by AI
not interested
"Fu" reads as an insult or expression of annoyance, which counts as not interested. (75%)
positive
—
2026-11-10T14:33:20 Shara Smith +19044458212 Thnak you but we currently have pool service Negative
by AI
not interested
Polite decline citing existing pool service; offer was a remodel quote, so this reads as a no. (80%)
positive
—
2026-11-09T17:44:18 Gale Jones +19049033118 Yes I might but I'm in Tennessee right now looking after my mama we're fixing to lose her I will contact you when things settled down and I return back to Florida Negative
by AI
later
Interested but explicitly deferring until they return to Florida after a family situation, leaving the door open. (70%)
positive
—
2026-11-09T14:48:14 Michael Edmondson +19043345746 We have had our pool guy for 17 years and very happy 😃 Negative
by AI
not interested
The homeowner says they are happy with their pool guy of 17 years, which is a polite no to the remodel offer. (88%)
positive
—
2026-11-06T23:25:00 Mary Whittle +19046556516 Mary is dead Negative
by AI
wrong person
The named owner, Mary, is deceased, so the text reached the wrong person. (85%)
positive
—
2026-11-06T20:28:22 Daya Dassi +19049550536 I already have pool service thank you Negative
by AI
not interested
Polite decline citing existing pool service, read as a no to the remodel offer. (80%)
positive
—
2026-11-06T17:27:56 Janice Christiansen +19045172978 I have someone. Good luck Negative
by AI
not interested
The homeowner says they already have someone for the work, which is a polite no. (90%)
positive
—
2026-11-06T17:12:45 Sharon Collins +19046263706 Good price, but not now, thank you! Negative
by AI
later
Declines for now ('not now') but responds positively to the price, which leaves the door open for later. (70%)
positive
—
2026-11-06T16:59:01 Carlton Plymel +17069365580 Sorry but I am in Rome Ga Negative
by AI
wrong person
The sender says they're in Rome, GA, which suggests they don't live at the targeted property and are the wrong contact. (60%)
positive
—
2026-11-05T20:56:03 Joelle Crahay +19046621410 Stp Negative
by AI
opt out
"Stp" is a misspelling of "Stop", a request to stop texting. (85%)
positive
—
2026-11-05T20:31:01 Phyllis Gross +17148090668 I live in a rental. Negative
by AI
wrong person
Replier rents the home, so they aren't the homeowner who could approve a remodel. (80%)
positive
—
2026-11-05T20:23:04 Samuel Rice +19045046153 Sorry no Negative
by AI
not interested
The reply is an explicit, polite decline of the remodel quote offer. (97%)
positive
—
2026-11-05T16:53:16 Valisa Winding +19042369445 I have to get work done on my pool right now..Maybe later.🤔 Negative
by AI
later
The homeowner acknowledges the pool needs work but defers with 'maybe later', leaving the door open. (60%)
positive
—
2026-11-05T14:47:53 Toby Bryant +19045141399 I'll have to get back with you on that !my pool is in shambles it's a disaster at the moment! Negative
by AI
later
Homeowner says they'll get back later, and mentions the pool is in bad shape, so the door is left open. (60%)
positive
—
2026-11-05T14:14:01 Ronald Smith +19043835387 Don't own a pool Negative
by AI
wrong person
Says they don't have a pool, so the records are wrong for this contact. (90%)
positive
—
2026-11-04T21:13:24 Melissa Kimball +19043031531 How did you get this number? Needs Review
by AI
unclear
The reply only asks how the company got their number, with no yes or no to the remodel offer. (85%)
positive
—
2026-11-04T19:58:26 Mason Beaudry +14049338996 Oh no Needs Review
by AI
unclear
"Oh no" is an ambiguous exclamation rather than a clear decline of the quote offer, so intent can't be determined. (60%)
positive
—
2026-11-04T19:51:08 Avianca Catala +14132816506 Thanks for the offer. I already have a pool service company. Negative
by AI
not interested
Polite decline citing an existing pool service company, which reads as a no to the remodel offer. (80%)
positive
—
2026-11-04T15:18:47 Cameron Hockaday +12283266811 Sorry I don't live in Jacksonville Negative
by AI
wrong person
Says they don't live in the area, so the records likely have the wrong person. (88%)
positive
—
2026-11-03T18:42:53 Betty Palmer +19049941584 We already have a pool service. Negative
by AI
not interested
On a remodel offer, saying they already have a pool service is a polite decline. (75%)
positive
—
2026-11-03T18:05:02 Victoria Rothwell +19172794287 Pass the pumpkin! 🎃 You got the pumpkin! Send this to 8 of your friends! No gc. Just copy and paste this to your friends. This started in Arkansas so don't be the one who stops the cycle!! Good luck! Needs Review
by AI
unclear
Reply is an unrelated chain message with no response to the quote offer. (90%)
negative
—
2026-11-03T17:51:26 James Strausser +16464898176 Pass the pumpkin! 🎃 You got the pumpkin! Send this to 8 of your friends! No gc. Just copy and paste this to your friends. This started in Arkansas so don't be the one who stops the cycle!! Good luck! Needs Review
by AI
unclear
Reply is an unrelated chain message with no response to the remodel offer. (90%)
negative
—
2026-11-03T15:26:56 Cheryl Vandiver +19042545387 The pool was removed 8 years ago. Thanks though. Negative
by AI
wrong person
Pool was removed years ago, so there is no pool to remodel. (93%)
positive
—
2026-11-02T14:48:59 Eric Williams +16198763742 Dave's not here Needs Review
by AI
unclear
Likely a joke (Cheech & Chong reference) or deflection with no clear yes, no, or wrong-person statement. (55%)
positive
—
2026-11-01T12:11:38 Terrance Ellis +19045353904 Who is Terrance and why are you texting me I don't have e a pool Negative
by AI
wrong person
Says they aren't Terrance and don't have a pool. (95%)
positive
—
2026-10-30T19:13:08 Roger Mccall +19046625567 Thanks, no Negative
by AI
not interested
Polite explicit decline of the quote offer. (97%)
positive
—
2026-10-30T19:10:51 Stephen Burdian +18133557980 Fuck off Negative
by AI
not interested
Hostile insult rejecting the offer, with no explicit request to stop texting. (85%)
positive
—
2026-10-30T18:25:16 Esther Abady +13238075128 I'm sorry, this phone does not receive text messages. Please call instead. Needs Review
by AI
unclear
This is an automated auto-reply saying the phone can't receive texts, so there is no real answer to the offer. (75%)
positive
—
2026-10-29T19:41:38 James Doetzl +18167192237 Fuck off Negative
by AI
not interested
Hostile insult with no opt-out wording counts as a clear no. (90%)
positive
—
2026-10-29T19:21:43 Edward Bator +19045664771 I appreciate you reaching g out, we have a good handle on it. Negative
by AI
not interested
Polite decline saying they have it handled. (92%)
positive
—
2026-10-29T18:20:33 Edward Thompson +19047421823 I'll call you back. Needs Review
by AI
later
Defers with intent to call back, but no explicit yes to the quote yet. (55%)
positive
—
2026-10-29T16:31:54 Michelle Keister +19047088824 We have someone thank you Negative
by AI
not interested
Homeowner says they already have someone handling it, a polite no. (92%)
positive
—
2026-10-29T15:33:59 Mark Marien +19045532295 Blow me Dave Negative
by AI
not interested
Insulting reply indicating annoyance and rejection of the offer. (93%)
positive
—
2026-10-29T13:35:37 Shannon Casebeer +19043830133 Thank you for the offer we are quite happy with our current service. Have a good day. Negative
by AI
not interested
Politely declines, saying they are happy with their current service. (95%)
positive
—
2026-10-28T16:45:16 Sarah Brandt +19049233445 Curious how you got my contact information? Needs Review
by AI
unclear
Only asks how they got the contact info, with no interest or refusal expressed. (85%)
positive
—
2026-10-28T16:08:15 Julian Hawkins +19044761107 Not at moment Negative
by AI
not interested
"Not at the moment" is explicitly listed as a no. (88%)
positive
—
2026-10-28T16:02:03 Danielle Komarek +19042071647 Not sure why you got this number. I don't even own a house let alone a pool Negative
by AI
wrong person
Says they don't own a house or a pool, so the number belongs to the wrong person. (93%)
positive
—
2026-10-28T14:42:26 Julie Vadhanachai +18603359360 Dang yall tryna text my wife??? Yall tryna get a nice lookin pool guy at MY house???? I think NOT big dawg. I am the only sexy cabana boy that will be cleaning my pool. And Im damn good too! Negative
by AI
not interested
Joking refusal; the husband says he handles the pool himself and turns the offer down. (80%)
positive
—
2026-10-27T18:44:04 Frances Snyder +19045996017 I have a pool service and will not change Negative
by AI
not interested
Says they already have a pool service and will not change, an explicit no. (88%)
positive
—
2026-10-27T15:55:33 Jared Willer +19374029138 Pool is already closed up and covered for the winter. Thank you for reaching out Negative
by AI
not interested
Polite decline since the pool is closed for winter; no clear opening for future contact. (60%)
positive
—
2026-10-26T19:51:04 Roger Plummer +19048389596 Not no butt hell no. Negative
by AI
not interested
An emphatic, explicit refusal ("hell no"). (95%)
positive
—
2026-10-26T19:22:51 Bonny Fershtman +19548186741 Hi Dave. We have a pool service person. Negative
by AI
not interested
Saying they already have a pool service person is a polite decline of the offer. (75%)
positive
—
2026-10-26T18:26:21 Clarence Prevatt +19045764499 I have a guy. But will keep your info for reference Negative
by AI
later
Already has a pool guy but says they'll keep the info, leaving the door open. (70%)
positive
—
2026-10-26T17:39:42 Yildirim Sivar +19045058176 I have a service Thank you Negative
by AI
not interested
Says they already have a pool service and thanks, a polite decline. (80%)
positive
—
2026-10-26T16:21:07 John Koenig +19548297768 Not not interested. Needs Review
by AI
unclear
"Not not interested" could be a typo for "not interested" or a double negative meaning interested, so the intent is ambiguous. (55%)
negative
—
2026-10-26T14:59:26 Justin Parker +19047056054 Hey Dave. Seems a little cheap. Needs Review
by AI
unclear
"Seems a little cheap" is ambiguous: it could be skepticism about a free quote or a misread of the offer, with no clear yes or no. (50%)
positive
—
2026-10-26T14:36:57 Patrick Wasdyke +12484314435 I live in michigan Negative
by AI
wrong person
Says they live in another state, implying the record is wrong for them. (80%)
positive
—
2026-10-24T15:55:02 Todd Zona +19047353333 I am good. Negative
by AI
not interested
"I am good" is a polite decline of the quote offer, like "We're good". (88%)
positive
—
2026-10-23T19:16:13 Christine Merciez +13035066349 No I have a great company I use! Negative
by AI
not interested
Explicit no; they already use another company. (96%)
positive
—
2026-10-23T18:06:37 John Goyette +18189176592 Dudó sobre “Hey John, it's Dave from FL Pool Service, we're in Saint Johns giving out our first full service month for $75. Would you be interested?” Needs Review
by AI
unclear
This is an iMessage 'questioned' tapback (Spanish 'Dudó sobre' = questioned) with no actual content, so the intent can't be determined. (70%)
positive
—
2026-10-23T16:14:32 Rodney Feliciano +19045259054 Go away Negative
by AI
opt out
"Go away" is a dismissive request to stop contact, closest to an opt-out. (60%)
positive
—
2026-10-23T14:27:47 Susan Vance +19043146892 I do not but I just send it to someone else who is looking Negative
by AI
wrong person
The recipient says they don't have a pool (or need), though they forwarded the offer to someone else; that is not a lead from this contact. (60%)
positive
—
2026-10-23T00:06:32 Raymond Miller +19739456559 Lay off the drugs Negative
by AI
not interested
Insulting, dismissive reply indicating annoyance, not interest. (85%)
positive
—
2026-10-22T16:55:32 Lori Stevens +19048389975 Sorry, we are in Keystone Heights Needs Review
by AI
wrong person
Implies they live outside the company's service area, likely not the targeted property/location. (55%)
positive
—
2026-10-21T23:29:49 James Butler +14044567585 I don't live in Middleburg I live in GA BUT THANKS Negative
by AI
wrong person
Says they don't live in Middleburg but in another state (GA), so the record is wrong. (90%)
positive
—
2026-10-21T14:25:59 Karen Stegeman +15165082678 NTY Negative
by AI
not interested
NTY is a common abbreviation for 'No thank you', an explicit decline. (88%)
positive
—
2026-10-20T19:40:40 Linda Roberson +19046141317 Thanks Dave but I already have someone Negative
by AI
not interested
Homeowner politely declines because they already have a pool company. (92%)
positive
—
2026-10-20T18:47:24 Stephen Dackiewicz +19042005263 Fuck off Negative
by AI
not interested
Hostile, insulting rejection with no explicit opt-out request. (85%)
positive
—
2026-10-20T18:36:30 Regina Kerwin +19042362414 I don't own a pool Negative
by AI
wrong person
Recipient says they don't own a pool, so the record is wrong. (92%)
positive
—
2026-10-20T16:41:02 Brenda Winston +12522875165 Don't own one Negative
by AI
wrong person
Says they don't own a pool, so the record is wrong or no pool exists. (85%)
positive
—
2026-10-20T16:16:40 Gregory Ramsey +19048643980 Would your mom be interested Needs Review
by AI
unclear
"Would your mom be interested" reads as a mocking or flippant comeback and doesn't clearly accept or decline the quote offer. (55%)
positive
—
2026-10-20T14:41:00 James Tittle +16014814957 F U!! Negative
by AI
not interested
Insulting, hostile reply that signals annoyance and no interest in the offer. (90%)
positive
—
2026-10-19T16:37:31 Jeffrey Bell +19044247855 Not at all,thank you. Negative
by AI
not interested
Explicit polite refusal of the quote offer. (96%)
positive
—
2026-10-19T16:36:52 Susan Hanley +19049931117 stoo Negative
by AI
opt out
"stoo" is almost certainly a typo for "stop", an opt-out request. (85%)
positive
—
2026-10-19T14:56:16 Stephen Foss +19043495905 I'll take the free month but I do t need any after that. Deal? Needs Review
by AI
curious
Seems to reference a free month offer (possibly confused with a service), showing engagement with a conditional question but not a clear quote request. (45%)
positive
—
2026-10-19T13:49:03 Jon Grambo +19043862381 I own a service company Needs Review
by AI
not interested
The replier says they own a pool service company, which reads as a soft decline since they can likely handle their own pool work. (50%)
positive
—