Live Campaign — Poolside Pros

(Alexa Antone)

Replies pushed in real time from GHL via webhook.

10 positive replies not delivered to the client's GHL: Caryn Husk (GWP Builders, not sent), Robert Bischoff (Shoreview Pools and Spas LLC, not sent), Vincent Knowles (MBG&A Complete Pool Service and Backyard Remodeling, failed), Hassan Barnes (Majestic Waterscapes & Pools, not sent), Dorie Khawaja (Water Works Pool, not sent), Jongki Moon (Swim Clean Pools, not sent), Jackie Haney (Majestic Waterscapes & Pools, not sent), John Emmerson (Blue Water Paradise, not sent), Jeffrey Foster (SCV Pools, not sent), Ju Sung Wu (SCV Pools, not sent). Use the Send to GHL button on each row.
Contacts Sent
9562
Positive Reply Rate
0.8%
72 positive of 9562 sent
Appointment Booking Rate
0.1%
9 booked of 9562 sent
Total Cost
$136.07
$79.36 SMS + $56.70 leads · 9,562 texts
Cost per Reply
$0.28
492 replies
Cost per Positive
$1.89
72 positive
Cost per Booked
$15.12
9 booked
Hook A/B Comparison
Hook Sent Replies Reply Rate Positive Positive Rate Booked Booking Rate
remodelcampaign-noaddress 9562 492 5.1% 72 0.8% 9 0.1%
AI classifier (live)
The AI decides every reply and sends hot, curious and outdoor-living ones to the client's GHL. Opt-outs are always negative. The old rules' answer is kept for comparison.
380/492
labeled
128 → 72
positives (old rules → AI)
0.75%
AI positive rate
0
booked leads AI would miss
Received Contact Phone Message Classification AI Old rules Fix Booked GHL
2026-11-14T06:50:45 Florin Darie +14159481325 Nu Negative
by AI
not interested
"Nu" is most likely a typo for "No", though it is ambiguous. (60%)
positive
—
2026-11-13T23:18:08 Mark Serpa +15102994110 Fuck off Negative
by AI
not interested
Hostile insult rejecting the offer, with no explicit request to stop texting. (85%)
positive
—
2026-11-13T23:10:40 Melissa Hernandez Strah +19255481824 Hi, I paid $125 and I have a vinyl pool and I'm very happy with them. Thank you. Negative
by AI
not interested
Homeowner says they're very happy with their current vinyl pool and thanks the rep, an implicit no. (75%)
positive
—
2026-11-13T22:05:52 Parisa Rouhani +14088888962 We donot have pool. Thanks Negative
by AI
wrong person
The recipient says they don't have a pool, which means the property records are wrong. (93%)
positive
—
2026-11-13T21:24:05 Kayo Akimoto +12156307194 My name is not kayo Negative
by AI
wrong person
Says they are not the named person, with no interest expressed. (93%)
positive
—
2026-11-13T20:26:38 Milenko Dugorepec +19258957776 I already have a pool robot and able-body family members that do a great job. I have no need for a pool service at this time. Negative
by AI
not interested
Explicitly says they have no need, as family and a robot handle the pool. (90%)
positive
—
2026-11-13T20:14:51 John Sramek +19259972200 I still do mine thanks Negative
by AI
not interested
Says they still do their pool themselves, which politely declines the remodel offer. (72%)
positive
—
2026-11-13T19:26:21 Robert Spicer +16507222534 Not Robert Negative
by AI
wrong person
Recipient says they are not the named person, with no interest expressed. (95%)
positive
—
2026-11-13T19:03:20 Joseph Torrisi +15109155868 Sorry I already have a guy Negative
by AI
not interested
Homeowner declines because they already have someone handling their pool work. (88%)
positive
—
2026-11-13T17:55:47 Adam Pfister +19255650577 Take my number out of you list. Negative
by AI
opt out
Explicit request to be removed from the contact list. (97%)
positive
—
2026-11-12T17:38:43 Andrew Eytonlloyd +19253303089 I don't have a home in Alamo please update Negative
by AI
wrong person
Says they don't have a home in that location, indicating wrong person/record. (88%)
positive
—
2026-11-11T23:05:30 Karen Treat +19255804717 Are you located in the Danville area? Positive
by AI
curious
Asking whether the company is in or serves their area, like 'Do you work in Fort Worth?', which suggests possible interest in the offer. (60%)
negative
Sent ✓
2026-11-11T22:46:43 Sharon Goldberg +19254514302 We are satisfied with our current pool guy Negative
by AI
not interested
Says they're satisfied with their current pool guy, an explicit decline of the remodel offer. (85%)
positive
—
2026-11-11T21:53:17 Larry Carlin +12075980124 Fuck you Negative
by AI
not interested
Insult/annoyance counts as a no. (93%)
positive
—
2026-11-11T20:48:05 Linda Pizza +19253893116 Our yard had one but half our yard is on full, it didn't work, we had to excavate it and take it out 😢 Negative
by AI
wrong person
They say the pool was excavated and removed, so there is no pool anymore. (85%)
positive
—
2026-11-11T20:27:25 Jessica Nothmann +13145669513 STOzp Needs Review
by AI
unclear
Garbled text that may be a mistyped 'STOP' but is not clearly an opt-out. (55%)
positive
—
2026-11-11T19:23:05 Richard Andrews +19253242701 I have a service thanks. Negative
by AI
not interested
The homeowner politely declines, saying they already have a service, which reads as a no to the remodel offer. (80%)
positive
—
2026-11-11T19:02:12 Linn Ambrose +19253896571 LINN Needs Review
by AI
unclear
A single word 'LINN' gives no clear intent; it may be a name or a typo. (75%)
positive
—
2026-11-11T01:56:46 Barbara Carpenter +19254511883 You already recruited me. I met Alexa from Poolside. Question 1, where did you get my contact info? Negative
by AI
not interested
The homeowner says they're already working with another pool company (Poolside) and asks how their number was obtained, which reads as a no. (60%)
positive
—
2026-11-10T22:33:19 Gary Martinez +19253891025 We just had one from your wife Needs Review
by AI
not interested
Says they already received a quote from the company, implying no need for another. (55%)
negative
—
2026-11-10T20:02:31 Cole Wisenor +19257864427 I don't have a home or a pool Negative
by AI
wrong person
The sender says they don't own a home or have a pool, so the records reached the wrong person. (93%)
positive
—
2026-11-10T19:56:32 Tim Hillyard +19252029028 Filled in our pool and replaced with pavers and a pergola. Negative
by AI
wrong person
They filled in the pool and describe completed backyard work, with no request for new work. (80%)
positive
—
2026-11-10T19:49:01 Renee Carnegie +19253890271 Please delete me from your contact list Negative
by AI
opt out
Explicitly asks to be removed from the contact list. (97%)
positive
—
2026-11-10T18:51:34 Alysse Allen +19259845348 i don't live in danville and i don't own a home, sorry! Negative
by AI
wrong person
Says they don't live in the area and don't own a home, so the record is wrong. (95%)
positive
—
2026-11-09T23:39:31 Alisa Assefa +15103332300 We no longer have a pool Negative
by AI
wrong person
Homeowner says they no longer have a pool. (93%)
positive
—
2026-11-09T22:56:30 Gregory Attiyeh +19257878763 We have someone for pool service. Negative
by AI
not interested
Says they already have someone for pool service, an implicit no to the remodel offer. (75%)
positive
—
2026-11-09T22:40:41 Kathi Costello +19256839441 Hi, this number hasn't belonged to Kathi in like forever Negative
by AI
wrong person
Says the number no longer belongs to the named person. (95%)
positive
—
2026-11-09T22:24:09 Siddhartha Nath +18589978707 Will pass this time .. thanks Negative
by AI
not interested
Polite decline of the quote offer ('will pass this time'). (88%)
positive
—
2026-11-09T18:41:21 Claudia Bensley +19254872960 We have reg service we like Negative
by AI
not interested
The reply says they already have a regular pool service they're happy with, which declines the remodel offer. (80%)
positive
—
2026-11-07T05:47:47 Genevieve Kopas +14084823048 Thank you for coming out to dinner with us. I'm terribly sorry for Patrick tonight. Didn't set him up for success them all being so tired after that long Kate drive. Could have seen that coming. Thank you Stephie for figuring out the bill for us. Sorry for ordering wrong there. I'll have the kids sleep in tomorrow morning for sure 🤪 we will hopefully regroup and be in a better mood tomorrow Needs Review
by AI
unclear
Message appears to be a misdirected personal text unrelated to the pool offer. (90%)
positive
—
2026-11-06T19:57:58 Jack Wilkerson +19259643187 Dave, I don't have a home or pool or live in Danville. Good chat tho! Negative
by AI
wrong person
Says they have no home or pool and don't live in Danville, so the records reached the wrong person. (93%)
positive
—
2026-11-06T18:32:26 Ronald Boyle +15133684728 I don't live near Danville Negative
by AI
wrong person
Homeowner says they don't live in the company's service area (Danville), implying the record is wrong or they're out of area. (60%)
positive
—
2026-11-06T04:16:19 Martha Slous +19258587991 Hi Dave, thanks for checking in, but I already have a hired pool person Blessings, Martha Negative
by AI
not interested
Politely declines, saying she already has a hired pool person. (88%)
positive
—
2026-11-05T18:06:50 William Beers +19257854929 Not currently Negative
by AI
not interested
The homeowner explicitly declines the offer for now, which reads like "Not at this time" and counts as a no. (85%)
positive
—
2026-11-05T02:19:27 Sheree Velasco +19257854239 We have a pool Needs Review
by AI
unclear
The reply only says they have a pool; it neither accepts nor declines the quote offer. (55%)
positive
—
2026-11-04T21:51:53 Tatyana Lipovich +14158602749 Hi Dave! Thanks for reaching out. We don't need any pool service right now, but I appreciate you checking in. By the way, I thought CallCradle might be helpful for your business. It answers calls and takes down customers’ info when you’re out on a job or done for the day. Some of our clients told us their revenue went up by 20% once they started catching calls they used to miss. If you’re curious, you can try it for free with your business at http://CallCradle.ai. Or just text me and I can show you how it works! Negative
by AI
not interested
Explicitly declines pool work and pitches their own product back. (88%)
positive
—
2026-11-04T17:58:11 Cristopher Cone +19257850751 A simple Google Maps search would tell you that I don't have a pool so no I do not want a free estimate Negative
by AI
wrong person
Homeowner says they don't have a pool and declines the estimate. (85%)
positive
—
2026-11-03T18:38:42 Deep Agarwal +16316828210 Yes, I need a pool first Needs Review
by AI
wrong person
The 'yes' looks sarcastic: the person says they don't have a pool, which falls under no pool and is not a real yes to a remodel quote. (55%)
positive
—
2026-11-02T23:06:28 Vernadette Back +19256834801 Not Vernadette Negative
by AI
wrong person
Reply says they are not the named person, with no interest expressed. (93%)
positive
—
2026-10-30T17:39:37 Marina Pekelis +19255585428 Hi Dave, no we are fine, thank you. Appreciate your attention Negative
by AI
not interested
Polite explicit no, saying they are fine. (96%)
positive
—
2026-10-30T16:32:32 Sandra Keesy +19253896579 Hey Dave, since we have been living in Oregon for 9 years, probably not. 😁 Negative
by AI
wrong person
They've lived in Oregon for 9 years, so they no longer live at the property. (85%)
positive
—
2026-10-29T19:16:53 David Holmgren +16123963688 Wow you have bad information. I'm 1500 miles from Alamo. Negative
by AI
wrong person
Says the information is wrong and they live 1500 miles away from the property. (93%)
positive
—
2026-10-29T17:05:43 Victor Levin +19254138911 Hey Dave how did you get my number? I don't live in Danville and I dont own a pool Negative
by AI
wrong person
Says they don't live in Danville and don't own a pool. (95%)
needs review
—
2026-10-29T16:46:31 Daniel Croft +15106794263 Thanks I have a guy Negative
by AI
not interested
Homeowner declines because they already have a pool service provider. (90%)
positive
—
2026-10-28T21:31:10 Maureen Ellis +19259645525 We're all set, thank you! Negative
by AI
not interested
"All set" is a polite decline, like "We're good thanks". (93%)
positive
—
2026-10-28T18:20:16 Jennifer Logue +15106123009 Thanks but we removed our pool. Negative
by AI
wrong person
Homeowner says they removed their pool, so there is no pool to remodel. (90%)
positive
—
2026-10-28T18:17:36 Dawn Pombo +15109285122 Let me check with my husband. Negative
by AI
later
Not a yes yet; deferring decision pending spouse, door left open. (60%)
positive
—
2026-10-28T16:35:36 Gary Moriyama +19258177464 Suck my dick Negative
by AI
not interested
Insulting reply, which the rules treat as a no. (90%)
positive
—
2026-10-28T02:57:34 Tyler Fisher +19258995230 Sorry, you've got some bad data. I don't own a home with a pool in California. I live in a different state. No worries, have a good one Negative
by AI
wrong person
Says the data is wrong, they don't own a pool home in California and live in another state. (95%)
positive
—
2026-10-27T23:44:37 Gregory Delmore +19256830819 I removed my pool. Sorry Negative
by AI
wrong person
Homeowner says they removed their pool, so there's no pool to work on. (93%)
positive
—
2026-10-27T20:07:45 John Markey +19254825143 Wish I had a pool Dave, unfortunately I don't. Negative
by AI
wrong person
The homeowner says they don't have a pool, so the property record is wrong. (93%)
positive
—
2026-10-27T16:45:30 Brian Sowers +19256834383 We had our pool removed a few years ago, so no need for any estimates Negative
by AI
wrong person
The homeowner says their pool was removed years ago, so they no longer have a pool to remodel. (93%)
positive
—
2026-10-27T16:36:02 Jacalyn Swierstra +19255772574 Not a home owner. Not In California. Please take off list Negative
by AI
opt out
Explicitly asks to be taken off the list, along with saying they are the wrong person. (88%)
positive
—
2026-10-26T22:08:47 Kara Ginney +19255804794 We’re on-Thanks Needs Review
by AI
unclear
"We're on-Thanks" is ambiguous: it could be a garbled "we're good, thanks" or something else, so there is no clear yes or no. (50%)
positive
—
2026-10-23T17:39:55 Jeffrey Morris +15106973365 Hi Dave I seem to have your number from the past. How do we know each other? Needs Review
by AI
unclear
The reply only asks how they know each other, which is essentially 'who is this?', with no interest or refusal expressed. (80%)
positive
—
2026-10-22T20:32:00 Kevin Kiernan +19257089819 End Negative
by AI
opt out
"End" is a standard SMS opt-out keyword requesting to stop messages. (85%)
positive
—
2026-10-22T18:46:47 Eduard Burt +15107032636 After dealing with algae infestation and completely fixing it on my own I am pretty sure I am ok from now dealing with pool maintenance. It is not so much chemical ls anymore but the cost of running a pump daily in California at 51 cents pkwh Negative
by AI
not interested
Says they handled the issue themselves and are ok; the complaint about pump electricity costs is not a request for work. (75%)
positive
—
2026-10-22T18:07:29 Angela Hern +19257855935 Angela number is (925) 785-5933 Negative
by AI
wrong person
The replier is pointing to a different contact number for Angela, implying they are not the intended person. (70%)
positive
—
2026-10-22T17:40:33 Hai Le +19162301456 Fuck off Negative
by AI
not interested
Hostile insult rejecting the offer, with no explicit request to stop texting. (85%)
positive
—
2026-10-21T22:21:31 Mohammad Foroughi +19252396131 Hi Dave Sorry I'm at work and nobody at home Needs Review
by AI
unclear
Says they're at work and no one is home, which neither accepts nor declines the quote offer. (55%)
positive
—